Pantone

The Pantone Matching System (PMS) is the global benchmark for color standardization and identification in the graphic arts industry. In design terminology, these are known as Spot Colors, as they are printed using pre-mixed inks rather than the standard CMYK process layering.

Utilizing the Pantone system provides critical advantages:

Absolute Consistency: It ensures that a specific hue remains identical across different print runs and locations, making it the cornerstone of Branding and corporate identity.
Specialty Inks: It offers a vast range of colors unattainable through standard four-color processing, including metallic, pastel, and neon (fluorescent) inks.
Substrate Specificity: Pantone guides are produced for both Coated (C) and Uncoated (U) stocks, accounting for the ink absorption properties of different paper types.

Below are samples of projects printed using inks based on the PANTONE color palette.

Works tagged with: Pantone