Graphic arts are a very wide industry. In it are involved categories of professions such as printing process that also include subcategories according to printing methods and cooperates with a wide range of professions. It is essential for the graphic designer to be well informed about the range of capabilities of this industry in order to his designs have the best implementation.
All kinds of printed matter, packaging, outdoor advertising applications, indoor and outdoor signage, etc. require a different approach on many levels and of course the appropriate know-how and the appropriate equipment to complete.
In addition, a continuously renewed range of materials is available, making obvious that graphic design is not just an "idea on paper" (or “on screen”) but a study of the communication needs of products and services and the visualization of the results in our material world!